Insure the promise of continuity.

A new, human-centered category is emerging at the intersection of legacy planning and digital preservation. We want to build the first Continuity Protection plan with an insurer who sees where this is going.

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A new insurable categoryContinuity Protection

Built-in distributionOffered at the moment of application

Where we are todayEarly-stage, seeking a design partner

WHY THIS, WHY NOW

Families are already planning for this. No one is underwriting it yet.

Life insurance protects income. Estate planning protects assets. Almost nothing protects the thing families say they fear losing most — a parent’s voice, a childhood story, the specific way someone laughed. As preservation technology becomes real, the demand for a financial product that guarantees it will follow.

Aging populations are driving record demand for legacy and end-of-life planning products worldwide.

Digital preservation is moving from a hobby to an expectation — families want their archive protected for decades, not just backed up.

Every PIXORA Human Continuity applicant is already asked directly whether they would want insurance-backed protection for their plan.

THE OPPORTUNITY

Co-design the product. We bring the applicant relationship.

PIXORA’s Human Continuity application already asks every applicant about their interest in a monthly protection plan and their comfortable contribution range — real applicant intent, captured at the exact moment a family is emotionally ready to plan. We are looking for an insurance partner to help us turn that intent into an actual underwritten product: covering continued storage, succession of access, and guaranteed preservation commitments over decades.

01

Co-develop the actual policy: what "continuity protection" covers, and how a claim would even work for something like this.

02

A natural distribution moment — the offer appears when a family has already told us they want it, not as a cold outbound sale.

03

Shared underwriting research: help us understand risk, retention and pricing for a category that does not exist yet.

THE ASK

What we’re asking for

A working conversation with your product or innovation team — not a signature. We want to bring you real applicant data on demand and contribution ranges, and figure out together whether a pilot product makes sense.

A scoping call with your product/actuarial team
Access to anonymized applicant interest data under NDA
A joint feasibility sprint before anything is announced publicly

Bring us your proposal

This page describes an early-stage proposal, not an active or signed partnership. No claim of a completed agreement, funding, deployment or clinical capability is made or implied here.

THE THREE CHAPTERS CONTINUE

Where the story goes next.

01 / EXPLORE

Digital Immortality.

Begin your digital twin

02 / EXPLORE

Stay Connected.

Talk with the twin

03 / EXPLORE

Imagine Living Again.

Future possibilities